Evaluating the Viability of a Spray Foam Insulation Business

By Kevin Malone

It’s an intriguing idea. Buy some spray foam equipment, start booking jobs, make some money, and retire early! While you know it’s never that easy, the spray foam business can be very lucrative. Gross profits often top 50% and net profits are about 25%. That means for every $10,000 job, you could pocket about $2,500 net expenses. And, if you do the job yourself without having to hire someone, your take-home will be even higher.

Sounds pretty good, right? But wait. There are spray foam insulation business start-up costs, insurance, overhead, marketing, and more that go into the equation. So, is spray foam insulation a good business to get into? Let’s take a closer look, starting with the industry outlook.

Spray Foam Industry Outlook

The industry outlook is generally good. Research shows the market is growing at a rate of about 8.3% a year and is expected to stay that way through 2030. There is a high—and growing—demand for spray foam in many industries, especially in the construction sector.

The Construction Association (AGC) also forecasts a healthy upside for contractors with significant activity in commercial, industrial, and residential housing.

Another key factor fueling growth is the move toward energy efficiency and sustainability. Well-insulated buildings can conserve as much as a fifth of their heating and cooling costs, according to the EPA. Spray foam has become many home builder’s top choice for insulation looking to advance eco-friendly practices.

The outlook is good, but it may be different locally. Demand and competition greatly influence success.

Spray Foam Insulation Business Start-up Costs

Before you jump in, you need to understand the spray foam insulation business start-up costs involved. While there is money to be made, there are also a few hefty upfront costs to get started.

Equipment and Supplies

Your biggest investment will be in the equipment you need. Costs can vary greatly depending on the scale of investment you want to make and the type of jobs you want to do. For example, industrial spray foam jobs will likely require high-output spray foam rigs, which are more expensive than residential jobs that can often use less expensive spray foam machines.

There are options. You might get an entry-level machine and equipment for about $40,000, while you can also spend hundreds of thousands of dollars to fully build out a custom rig. Right-sizing your equipment will be crucial to controlling costs and making sure you have the right tools for the job.

Equipment requirements may include:

  • Spray foam proportioner
  • Heated hoses
  • Spray foam guns
  • Coating Rig
  • Power generators
  • Air compressor
  • Personal protective equipment (PPE)
  • Cleaning tools and supplies

If you decide to purchase a mobile spray foam rig, you might add in the cost of a trailer or vehicle, along with other items such as air dryers, hose racks, drum heaters, and transfer pumps.

If upfront investment is a concern, there are generally financing options available. You can also start with used equipment, which will lower your costs. A successful spray foam business has a strong ROI, allowing you to recoup your investment fairly quickly.

Besides equipment, there is also the cost of chemicals to make the spray foam, and any rent, utilities, or storage facilities you need.

Licenses and Certifications

Like any business, you will need to make sure you have the proper business licenses and certifications. Regulations vary depending on your service area. There may be state and local requirements you will need to meet. Typically, filing to become a business has a minimal cost of under $200.


Protecting yourself and any employees is crucial. Most states require you to carry:

  • General liability or professional liability insurance
  • Commercial vehicle insurance for business-owned vehicles
  • Workers’ compensation insurance if you have employees

Regardless of whether it is mandated, you cannot afford to go without insurance. One mishap can wipe out your earnings if you are not adequately protected.

Marketing and Advertising

Businesses often underestimate their marketing and advertising costs. While there are some things you can do for free, like networking with area contractors and builders, you need to budget an expense for marketing.

This might include:

  • Developing a professional website
  • Print and digital advertising
  • Lead generation services
  • TV or radio advertising
  • Business cards and brochures

Evaluating the Viability of a Spray Foam Business

So, is spray foam insulation a good business? A well-run business can generate significant profits, and the outlook for the foreseeable future looks bright. Whether it is the right business for you is a personal decision. If you would like to talk about your equipment options to budget for your spray foam insulation business start-up costs, give us a call.

Talk to the experts at Intech Equipment & Supply at 866-652-9975 or contact us online to discuss your equipment options.

About Kevin Malone
Kevin Malone is a leading expert in the spray foam insulation industry with 34 years of experience in spray foam fluid handling and a passion for innovation. He currently offers his extensive knowledge to Intech Equipment and Supply customers by supporting them in selecting quality spray foam equipment to optimize their business. Learn more about Kevin here.


Intech Equipment & Supply was founded in 1995, and has since grown to become the leader in spray foam equipment, mobile spray foam rigs, and parts supplier. With locations all across North America we are available when you need us most.